Want to start making more money from your blog via Google Adsense? Then it’s time you start blogging like a pro. Let me show you the highest CPC keywords to blog about and triple your earnings. Trust me, these are currently the most expensive keywords online.
So if you are curious and searching online for “most expensive keywords” or “highest CPC (cost per click) keywords for Adsense” in Nigeria, and needs to increase your Google Adsense earnings, I’ll advise you to read this post to the end.
- How I got my two months old blog verified for Google Adsense
- Adsense verification guide for bloggers in Nigeria
- How to upgrade your non hosted Adsense account
- How to easily verify your identity in Google Adsense for Indians
- How to increase your Adsense earnings via placement on your site
How Does Keywords Work?
Keywords are the words and phrases that people type into search engines to find what they’re looking for.
For example, if you were looking to buy a new shoe, you might type something like “mens leather shoes” into Google. Even though that phrase consists of more than one word, it’s still a keyword.
What Is Google Adsense?
Google AdSense is a program run by Google through which website publishers in the Google Network of content sites serve text, images, video, or interactive media advertisements that are targeted to the site content and audience.
These advertisements are administered, sorted, and maintained by Google. They can generate revenue on either a per-click or per-impression basis.
What Is CPC?
Cost per click is a paid advertising metric that measures how much an advertiser pays for every click on their pay-per-click (PPC) ads. You can calculate CPC with a CPC calculator or the cost-per-click formula: (Ad Rank of the Ad Below Yours / Your Quality Score) + $0.01 = CPC.
How Does Google Make Its Revenues?
Many people are surprised to find out that Google makes 97% of their revenue from online pay-per-click advertising. We decided to dig in and do some research on the exact keywords which makes Google the most money.
What Are Paid Keywords?
Paid keywords are keywords you bid for inside Google Ads. You pay Google a fee for each click in order to appear in their sponsored action for keywords related to your business. Inside the Paid Search report, it shows the keywords the target site has bidded for.
How Can You Check The Price Of A Keyword?
One of the easiest ways you can check the price of a keyword is through a keyword cost estimator tool. You won’t have much trouble finding such a tool online. These tools take all the relevant factors into account which Google uses to determine the price of a keyword.
Here’s A List Of The Top Most Expensive Keywords In Nigeria 2021
The following are some of the highest CPC keywords in Nigeria right now and how much they cost:
- Insurance $54.91
- Loans $44.28
- Mortgage $47.12
- Attorney $47.07
- Credit $36.06
- Lawyer $42.51
- Donate $42.02
- Degree $40.61
- Hosting $31.91
- Claim $45.51
- Conference Call $42.05
- Trading $33.19
- Software $35.29
- Recovery $42.03
- Transfer $29.86
- Gas/Electicity $54.62
- Classes $35.04
- Rehab $33.59
- Treatment $37.18
- Cord Blood $27.80
You’ll notice that the first ten most expensive keywords deal primarily with financing and industries that manage large sums of money.
The fact that the educational keyword “degree” is one of the top ten, right up with lawyers and credit, reminds us of the growing cost of education in this country.
The reason these terms are so expensive in the first place is simple: competitive bidding. If you’re a beginner and you’re interested in starting a digital marketing career, then you can take up online Google Ads courses.
These courses will help you understand how Google determines the cost per click (CPC) on specific keywords, what makes certain keywords more expensive, and how you can build your ad budget in a way that gives you Return On Investment (ROI).
I hope you find this information useful. If yes, please feel free to share it now on social media by clicking on any of the buttons below.